Choosing the right real estate agent can make or break your buying or selling experience. A great agent does more than just show homes or put up a "For Sale" sign—they guide you, negotiate on your behalf, and help you achieve your goals with minimal stress. But how can you tell if your real estate agent is truly top-notch?

In this blog, we’ll break down the key qualities of a good real estate agent and how to evaluate whether yours is the right fit for your needs.

1. Excellent Communication Skills

A good real estate agent keeps you informed every step of the way. Whether it’s updates on new listings, offers, or market trends, timely communication is essential.

Signs of great communication:

  • They respond promptly to calls, texts, and emails.

  • They provide regular updates without you needing to ask.

  • They explain complex processes in a way that’s easy to understand.

2. In-Depth Market Knowledge

Your agent should have a solid understanding of the local real estate market, including pricing trends, neighborhood features, and recent sales.

Questions to ask your agent:

  • What are the current market trends in my area?

  • How do home prices compare year-over-year?

  • Can you provide recent comps (comparable sales) to support pricing decisions?

3. Strong Negotiation Skills

Negotiation is a critical part of real estate, and a skilled agent can save you thousands or help you get the best possible price for your property.

What to look for:

  • An agent who presents a strong case during negotiations.

  • Confidence in discussing offers, counteroffers, and contingencies.

  • A proven track record of successful deals.

4. Proven Track Record

Experience speaks volumes. A good real estate agent will have a history of satisfied clients and successful transactions.

How to check their track record:

  • Ask for references or client testimonials.

  • Look up their reviews online (e.g., Google, Zillow, or Realtor.com).

  • Check if they’ve won any awards or achieved recognition in the industry.

5. Personalized Approach

Every buyer and seller is different, and a good agent tailors their strategy to meet your specific needs.

Examples of personalized service:

  • Helping first-time buyers navigate the process step-by-step.

  • Suggesting improvements to maximize a home’s sale price.

  • Understanding and respecting your timeline and budget.

6. Tech-Savvy Marketing Strategies

In today’s digital age, an agent’s ability to use technology effectively is a game-changer. From online listings to virtual tours, the right agent knows how to maximize your property’s exposure.

Signs your agent is tech-savvy:

  • They use professional photography and virtual tours for listings.

  • They leverage social media to market properties.

  • They provide access to advanced tools like MLS and market analytics.

7. Ethical and Trustworthy

Real estate transactions involve large sums of money, making trustworthiness a non-negotiable trait. A good agent prioritizes your best interests over making a quick sale.

How to gauge their ethics:

  • Are they upfront about potential challenges?

  • Do they disclose all relevant information?

  • Are they members of professional organizations like the National Association of Realtors (NAR)?

How to Evaluate Your Real Estate Agent

Here’s a simple checklist to determine if your agent is doing a good job:

  1. Are they proactive? Do they bring you solutions and ideas, or do you have to chase them for updates?

  2. Do they listen? A good agent will take your preferences seriously and not push their own agenda.

  3. Are they connected? Successful agents have a network of professionals, from mortgage brokers to contractors, to assist you.

  4. Do they have good reviews? Consistently positive feedback from past clients is a strong indicator of their capabilities.

When to Find a New Agent

If your current agent is unresponsive, lacks knowledge, or doesn’t seem invested in your goals, it may be time to consider a switch. Don’t settle for mediocre service—your real estate journey deserves expertise and attention to detail.

A great real estate agent is more than a middleman—they’re your advocate, strategist, and guide. By evaluating their communication, market knowledge, negotiation skills, and more, you can ensure you’re working with someone who will deliver results.

Whether you’re buying your first home, selling a property, or investing, the right agent will make the process smooth and successful.

Matt Witte strives to be the best realtor in Andover MA.

Any questions about real estate, reach out to Matt Witte Andover Realtor MA